Street Projections for the Franklin Institute

Executed on the streets of Philadelphia to promote "Curious?" at the Franklin Institute. Used was a 15k lumens projector (that's right I said 15,000, we were battling a ton of street light), and an Asus laptop with custom software for cornerpinning via midi controller. This video was made for the client, Franklin Institute, to view after the 3 consecutive weekend promotion was over. InterferenceInc was my client

I've done outdoor projections a number of times... It started with street bombing (art/graf projected onto impossible spots for all to say wow). I wanted to do it commercially but knew that the skewed perspective of projecting from weird angles wouldn't work... To conquer the parallelogram and beat math at it's own game I created some software to handle what I call "Cornerpinning". It's a method of distorting the video stream via midi controller. The midi controller is intended for musicians, it's got a bunch of sliders on it, I set it up so that I can pull/push each of the four corners of video with these sliders in real-time. That provides me a method of making video fit on a surface from even the most challenging of angles, the end product is the type of viewer experience you'd expect from a movie theater - except i'm pumping a 15k video out of a car window